Urban Abstract was created by Jopsu Ramu and Timo Huhtala - creative team and founders of Musuta Ltd. Jopsu Ramu is a young female designer and Creative Director of Musuta Ltd. Timo Huhtala is her creative partner and manager of Musuta Ltd. This digital art piece was commissioned by TV Nelonen... More
Urban Abstract was created by Jopsu Ramu and Timo Huhtala - creative team and founders of Musuta Ltd. Jopsu Ramu is a young female designer and Creative Director of Musuta Ltd. Timo Huhtala is her creative partner and manager of Musuta Ltd. This digital art piece was commissioned by TV Nelonen / channel 4 Finland and it was shown as the November break bumpers on one of the biggest commercial TV channels in Finland: TV Nelonen. Urban Abstract has been highly awarded, it has won bronze / in book award in D&Ad awards in London, Bronze in European Design awards in Rotterdam and most recently it won a Gold Lion from design category in Cannes Lions. Urban Abstract -piece was born in Tokyo during 2009. It consists of 40 X five second clips or it can be viewed as a one 200 second journey. The website urban-abstract.com works as a part of the piece and creates an extra dimension for the clips shown on TV. URBAN ABSTRACT - About the concept: Urban Abstract is a journey across urban space that unfolds in forty, 5 second parts. The journey, in one, two and three dimensions, is a bit like abstract surfing in which the original destination is only reached after a number of seemingly random yet linked detours occur. Points , lines, planes and other abstract elements create a journey through an Urban Abstract. The space between things is as important as intended space, perhaps creating a fourth dimension. Meaningful shapes and purposes occur in this dimension's reality as well. The concept of negative space has meaning here. Nature plays a part as well. To be able to understand and differentiate what is urban one has understand what is nature. The style of the shorts is fluid and, though seemingly random, stream into a cohesive whole. Perhaps watching them in a different order would be more like seeing the same journey from another point of view. The sound world is also very important -- movement in space is sensed even if watching the shorts with eyes closed. Sounds overlap, fade, come and go. Architectural, abstract, someway minimalist and abstract with a touch of humanity. This feeling is reached through mixing techniques such as vectors , hand drawn lines and painting. Urban Abstract was realized in Tokyo by a team of artists, designers and animators from Finland and Japan. Urban Abstract was created by Jopsu Ramu from Musuta Ltd, a concept, art & design -studio based in Tokyo and Helsinki. About the creators: Jopsu Ramu (born 1982). She is a young Finnish designer and an art director who runs her own business Musuta Ltd. Ramu creates art, graphic design, space & design. Musuta Ltd. Musuta Ltd. is a Finnish company operating in Helsinki & Tokyo. Musuta is a multidisciplinary design studio that makes art, space, design, graphics, concepts & branding. Musuta produces Ramu's personal art work as well as creates commercial work for different clients including: Iittala, Hartwall, Pepsi Co., Kawada Group, TV Nelonen etc. - http://musuta.com Shun Kawakami (artless Inc.) Shun Kawakami is a highly awarded designer & artist living in Tokyo. He is also the founder and chief of Artless Inc. He has won awards in many design competition from Type Director's club (TDC) to Art Director's Club (ADC) and so on.. He has also held many exhibitions in Japan, Europe and the U.S. - http://www.shunkawakami.jp Feel free to embed and publish the video on blogs etc. But when doing so please keep in mind to mention the creators. The video should not be altered or edited in any way without permission from the creators. Credits: Creative Director Jopsu Ramu MUSUTA Art Director Jopsu Ramu MUSUTA, Shun Kawakami artless Inc. Design&Storyboard Jopsu Ramu MUSUTA Opening scene artwork Shun Kawakami artless Inc. Calligraphy Gen Miyamura Sound Chikao Maruyama Producer Timo Huhtala MUSUTA Director Mitsutomo Maeda & Masaru Ikeda EDP graphic works Animation&Production EDP graphic works Project management Tokyo Masaji Kinoshita / shirofuchi Inc. Executive Producer MUSUTA Ltd. Special thanks Taisuke Koyama, Brian Kaszonyi Created by MUSUTA Ltd. - Jopsu Ramu & Timo Huhtala Less
Added Nov 10, 2009
Channel Film
Duration 4:8 | views 101156
Local Comments 0
Youtube Comments 57
Rating:
Tags jopsu musuta ramu kawakami shun artless jojo edp graphic animation short film break bumper tv nelonen urban abstract city design concept art ikebana calligraphy tokyo helsinki channel motion graphics soothe
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Youtube Comments (57)
marcoaciciriello Says:
May 15, 2012 - amazing!
Olixennon Says:
May 14, 2012 - can i use it
preciouspunjabiz Says:
May 2, 2012 - Check out HD wallpapers of every type here--dwallz.blogspot.com
ArtKatarina Says:
Apr 28, 2012 - Wonderful!!! What progrumm you used?
ed17escobar Says:
Apr 10, 2012 - Great animation! i saw it listening to "save the world tonight" from shm, it just match perfectly!
bettie linn Says:
Apr 6, 2012 - I'm currently doing a video so i hope you dont mind i use 2 bits of it for my own purpose .please.i will give credits in the vid as well :D thanks
edwardgarvin11850 Says:
Mar 31, 2012 - Can i have your premission to download this vid and use about 10 secs of it for intros to my my music pleeassee
moussadastgheib1 Says:
Jan 23, 2012 - i got mezmorized
Tekken12345678910111 Says:
Jan 10, 2012 - awesome completely awesome!
MultiMonkeyHead Says:
Jan 6, 2012 - I hope you don't mind I use this for a background video in a remix :) The credits will be posted in the video
NotYetLiving Says:
Dec 31, 2011 - this was one of the best things i ever watched
ZockyDude Says:
Nov 21, 2011 - holy shit how freakin cool was that ^^ how long does it takes to render this ?
Shackize Says:
Oct 11, 2011 - which programs did they use for this.. i rlly want to know!
TheOrganicTelevision Says:
Aug 12, 2011 - beautiful
TheiShadowKing Says:
Jul 10, 2011 - OMG!!!! I'm watching it with Burial - South London Boroughs! What a coincidence! :D :D
miguels512 Says:
Jul 2, 2011 - Could not keep my eyes off 8D This is what I might plan on getting into. Do you need to go to a school like Art institute?
FamGuitarist Says:
Jun 17, 2011 - damn i love abstract
CChaos138 Says:
Jun 7, 2011 - Is this all aftereffects?
voltasound Says:
May 22, 2011 - i m high
NanosoftRussia Says:
May 14, 2011 - Nelonen is finnish and means number 4
DChaseCloud Says:
Apr 29, 2011 - This video went perfectly with one of my songs!! so I made a video response Check it out on my youtube channel
MystryArt Says:
Apr 13, 2011 - You a creative person? Check out MystryArt..
PatrikLarssonRang Says:
Mar 28, 2011 - YES! finnish people usually speak german..
pugsthomas Says:
Mar 12, 2011 - superb!
Tepilobium Says:
Feb 11, 2011 - Tää on NICE. I Love it.