Icons play an extremely important role in the Click Through Rate (CTR) of a mobile application. Just like in real life, the first impression matters a lot in the App Store. With over 2 million apps in the Apple App Store and the Google Play Store, it’s crucial for apps to have an optimized icon to stand out from its…

While they may go unnoticed if they’re implemented properly, buttons are a vital element in creating a positive and productive user experience. At their most basic, UX buttons are styled links that grab the user’s attention and help drive them in a particular direction. Buttons can link us to other pages or complete an action…

All websites are unique in their own way. We’ve seen trends in ecommerce website design like animation, 360-degree product previews, advanced filtering, and dynamic product search. However, trends don’t guarantee conversion rates or robust user experiences. There are certain elements that every ecommerce site should have to stay relevant and competitive. As an eCommerce website owner, you…

User interfaces designed with care should be able to guide the users and take them from one logical place on your application or website to the other. If an app cannot do that, the users will leave and never return. In short, the user interface should be so easy to use and ‘readable’ that it…

There are a series of elements that make up a website, such as text, colors, images, illustrations, etc. One of these elements is icons, which are used a variety of websites with different styles. In a short walk down your street, you pass numerous symbols such as the red octagon stop sign, the United States…

FREELANCE is one of those things that tend to polarize people. Some consider it their dream career while Others find it too stressful and demanding. The truth lies, as it often happens, somewhere in between. Sure, freelancing can be stressful and demanding, but it can be equally liberating and rewarding. Be your own Boss at your own risk You…

Rhythm is an art principle, in which a sense of orderliness, gracefulness, and an easy movement lead the vision to move from one design to another related design in a rhythmic fashion. You can think of it as a form of movement. When we incorporate rhythm in interior design, it gives us a set of…

There’s a lot that goes into good web design — from user experience, typography choices, to layout, and more. The use of illustration is also an incredibly effective way to engage your visitors and add a human touch to their overall experience. The illustration can turn an average website into something really unique, it’s a…

Video has come a long way from the heyday of cat videos on YouTube. Now, video is a presence in our day-to-day life as we hop from a phone screen to a computer screen to a TV screen. And what’s waiting for us on these devices? Videos from our favorite brands and creators.  Savvy marketers…

Packaging means how your brand is represented on shelves or to customers when they receive your product in the mail. Nowadays packaging design has become a product on its own. It captures our attention, reassures, makes itself useful and its visual elements appeal to consumers. Your packaging design might be the most important form of…